AE Readiness

What’s included

Who’s this for

SDRs and BDRs preparing to step into an Account Executive role, or early Account Executives who want to ramp fast. Also valuable for managers developing internal talent pipelines.

What’s included

Six modules covering prospecting, discovery, pipeline management, demos, negotiation, and closing. Delivered through online, self-paced course material, case studies, and ready-to-use toolkits.

Credentials

Graduates receive a certificate of completion issued by RepPath, as evidence of promotion readiness, and signals mastery in the fundamentals required to succeed as an Account Executive.

What does the AE Readiness Program Contain?

President’s Club Habits

Learn the daily routines, mindset, and execution strategies that top 5% sellers use to consistently exceed quota.

Master Discovery Framework

Structure conversations that uncover real business pain, align with buyer priorities, and set the stage for larger, more winnable deals.

Value-led Demoing Methods

Deliver demos that tell a story, highlight business outcomes, and position your solution as a must-have, not just a feature set.

ROI & Business Case

Build financial justification and articulate ROI in a way that resonates with executives, strengthening your deals and reducing pushback.

Advanced Prospecting Tactics

Go beyond basic outreach with multi-channel strategies, personalized messaging, and cadence design that drives meetings with decision-makers.

Pricing & Negotiation

Gain confidence in pricing conversations and use proven negotiation frameworks to protect margin, accelerate cycles, and close with conviction.

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SalesMBA

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Enterprise Readiness Program